SEM 39673 Self-Etching Primer Black 20 oz Aerosol Can

SEM Products

<h3>SEM Products: Over 75 Years of Refinishing Innovation</h3><p>Since 1948, SEM Products has been one of the most respected names in professional automotive repair and refinishing. Founded in the United States and headquartered in Rock Hill, South Carolina, SEM has spent more than seven decades engineering solutions that collision repair professionals, OEM technicians, and dedicated enthusiasts rely on every day. What sets SEM apart isn't just longevity — it's a relentless focus on reducing repair time, eliminating unnecessary steps, and minimizing waste without ever compromising the finished result.</p><p>SEM's reach extends well beyond the typical auto body shop. Their products serve the automotive, aerospace, marine, and industrial markets, and their waterborne flexible coating system, Aerospace Sure-Coat, even earned Boeing approval for refinishing aerospace interiors. That kind of cross-industry credibility speaks to the engineering depth behind every SEM formulation.</p><h3>A Complete System for Every Stage of the Job</h3><p>One of the most compelling aspects of SEM's lineup is how thoroughly it covers the entire repair and refinishing workflow. From surface prep and cleaning through adhesion promotion, structural bonding, seam sealing, and final topcoats, SEM offers a product for virtually every step. Their Dual-Mix™ two-component cartridge adhesives are OEM recommended and carry a forever warranty — a rare distinction in the industry. Their seam sealers were the first on the market available in all four OEM colors (Black, Gray, Beige, and White), and every formula is direct-to-metal and immediately paintable, saving shops real time on every job.</p><p>When it comes to laying the groundwork for a flawless finish, SEM's <a href="/4250-sem-products-primers-200810">automotive primers</a> are a cornerstone of the professional refinisher's arsenal. Whether the substrate is bare metal, aluminum, plastic, or urethane, SEM has engineered a primer to bond to it properly and build the foundation for a lasting topcoat.</p><h3>OEM-Trusted, Shop-Proven</h3><p>SEM has accumulated more than 50 OEM recommendations spanning hundreds of products. Recommended categories include panel bonding adhesives, structural impact repair adhesives, foams, plastic repair materials, seam sealers, undercoatings, stone guard coatings, and specialty coatings — a breadth that few competitors can match. Aerosol formats are a particular strength of the brand, offering the same professional-grade chemistry in a format that saves time and reduces material waste in busy collision centers.</p><p>From a first-time restorer tackling a weekend project to a professional body shop running dozens of repairs a week, SEM Products delivers the consistency, chemistry, and confidence that come from over 75 years of American manufacturing innovation.</p>