Wow Sports Coolers/Ice Chests
WOW Sports Brings the Party to the Water with the Float Fridge
When most people think of keeping drinks cold on the water, they picture a bulky hard-sided cooler taking up precious deck space. WOW Sports had a different idea: an inflatable, floating cooler that travels with you. The brand's Float Fridge is the flagship product in their Coolers & Ice Chests lineup, and it perfectly reflects what WOW Sports does best — designing gear that belongs on the water, not just near it.
What Is the WOW Sports Float Fridge?
The Float Fridge is an inflatable ice chest engineered specifically for aquatic environments. Whether you're anchored on a lake, floating down a river, lounging by the pool, or spending the day at the beach, this cooler is designed to float effortlessly alongside you, keeping beverages cold and within arm's reach. It holds up to 30 cans (30 quarts of capacity), making it roomy enough for a full day on the water with friends and family.
Construction centers on heavy-gauge PVC with thick sidewalls and a double-layered padded bottom — two features that work together to maintain cold temperatures even under the sun. The EZ zippered lid provides quick, one-handed access to your drinks without letting warm air flood the interior, while four molded beverage cup holders on the exterior keep open cans and bottles stable even as the cooler bobs on the water.
Built for the WOW Sports Ecosystem
One of the Float Fridge's most distinctive design touches is its dedicated holder for WOW-SOUND waterproof Bluetooth speakers — a detail that reflects WOW Sports' philosophy of building products that work together. If you don't own a WOW-SOUND speaker, that slot conveniently doubles as an extra cup holder. A built-in grommet lets you tether the Float Fridge to your floating island, pontoon, dock line, or any other anchor point, so it never drifts out of reach.
Tote handles make carrying the deflated cooler to and from the water simple, and a speed valve ensures fast inflation and deflation so you're not fumbling with setup when the fun is already underway.
The WOW Sports Approach to Quality
WOW Sports was founded on the Missouri River and has grown into a recognized leader in outdoor and boating inflatables. The brand backs its entire product line — including the Float Fridge — with a 1-year warranty, and the company is well regarded for its accessible customer support. Every WOW Sports product is built to the same standard: durable enough to handle repeated use in sun, salt, and chlorine, yet packable and lightweight enough to come along on any adventure.
For water enthusiasts who want cold drinks without sacrificing space on their watercraft or towable setup, the WOW Sports Float Fridge is a purpose-built solution that fits naturally into any day on the water. Browse the full Coolers & Ice Chests category to explore all available options, or visit the WOW Sports brand page to discover their complete lineup of inflatable water sports gear.
