Survive Outdoors Longer
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About Survive Outdoors Longer (SOL)
When the trail turns unpredictable and the weather refuses to cooperate, the gear you carry can make all the difference. Survive Outdoors Longer — widely known by its acronym SOL — is a brand built around one uncompromising principle: giving outdoor adventurers the tools, knowledge, and confidence they need to handle whatever the wilderness throws at them. From weekend campers to seasoned backcountry explorers, SOL has earned a reputation as one of the most trusted names in survival and emergency preparedness equipment.
A Brand Built on Preparedness
SOL is part of Adventure Ready Brands, a family of market-leading outdoor safety labels with a reach spanning more than 50,000 retail locations and 55 countries worldwide. The brand's entire product philosophy centers on supporting the safety and care of human life by helping people expect the unexpected — providing solutions that are quick, simple, and reliable when time matters most.
SOL Survive Outdoors Longer is a manufacturer of proprietary rescue, life support, and survival preparedness equipment. That focus has allowed the brand to develop a tightly curated lineup of gear that outdoor enthusiasts genuinely depend on, rather than a sprawling catalog of products that sacrifice quality for volume.
Core Product Categories
Known for its innovative survival kits, emergency shelters, fire kits, and signaling devices, the SOL brand is synonymous with pure adventure. Each of these categories represents a pillar of backcountry preparedness:
- Bivvies & Emergency Shelters: SOL bivvies are renowned for their ability to provide essential warmth and shelter in emergency situations — the SOL Escape Lite Bivvy, for example, is ultra-lightweight, can reflect 70% of body heat, and is both windproof and waterproof.
- Emergency Blankets: SOL's Heatsheet® and standard emergency blankets are engineered to reflect the majority of radiated body heat, making them a compact but powerful tool in any pack.
- Fire Starters & Fire Kits: SOL makes it possible to light a campfire in all conditions with easy-to-use fire starters and accessories. Products like the Mag Striker and Fire Lite™ striker are designed to deliver reliable ignition even in wet or windy conditions.
- Survival Kits: The watertight SOL Scout survival kit contains survival tools that can mean the difference between life and death in an emergency, with essentials for shelter, fire starting, signaling, navigation, and gear repair all housed in a roll-top watertight bag.
- Navigation & Signaling: SOL's lineup includes compasses and more , alongside signal mirrors and high-decibel whistles engineered to broadcast your location across remarkable distances.
- Basecamp Essentials, Lighting & Tools: Beyond emergency gear, SOL also covers everyday camp needs with lanterns, paracord, duct tape, and multi-purpose tools designed for durability and simplicity.
Why Outdoor Enthusiasts Trust SOL
Survive Outdoors Longer creates all its products with a unified goal: supporting the safety, care, and guardianship of human life by helping you expect the unexpected. That singular focus is evident in the thoughtful engineering behind every item — whether it's the breathable yet heat-retaining construction of the Escape Bivvy or the tested 5,000-spark guarantee on the Fire Lite™ striker.
Adventure Ready Brands, such as SOL, pride themselves on producing products of the highest quality, and many products are packaged in innovative ways that allow them to be both convenient to use and environmentally friendly. For any outdoor enthusiast who believes that preparation is the best adventure strategy, SOL delivers a lineup worthy of that trust.