Brandmotion

About Brandmotion

Brandmotion was founded in 2006 as a spin-out of Tier 1 automotive supplier Johnson Controls, and is headquartered in Novi, Michigan — just outside the Motor City. From day one, the company has pursued a single mission: bringing tomorrow's vehicle safety technology to the vehicles people drive today. Their retrofit solutions are engineered to deliver OEM-level fit, finish, and performance, making it possible to equip virtually any car, truck, SUV, or commercial fleet vehicle with the same collision-avoidance and driver-assistance systems found in the latest new models.

Engineering Safety From the Ground Up

What sets Brandmotion apart is a deep commitment to seamless integration. Park assist cameras from Brandmotion aren't afterthoughts bolted onto a bumper — they are purpose-built for specific vehicle applications, using vehicle-matched harnesses and mounting hardware so the finished install is virtually indistinguishable from factory equipment. This philosophy extends across their entire portfolio, from vision systems for off-road Jeeps to fleet-grade surround-view rigs for commercial trucks and RVs.

The brand's flagship FullVUE® product line replaces a vehicle's conventional interior rear view mirror with a live-streaming full HD display, eliminating the blind spots created by passengers, cargo, headrests, and small rear windows. These intelligent mirrors go well beyond simple reflection: many models incorporate integrated dash-cam DVR recording, night-vision modes, and park-mode monitoring — all packaged to look and feel like a factory-installed component.

Complete Visibility Solutions

For drivers who want a true end-to-end upgrade, Brandmotion offers park assist camera and interior rear view mirror kits that bundle a high-definition rear camera with a compatible display mirror in a single, matched package. This approach removes the guesswork of component compatibility and ensures the camera signal, resolution, and overlay graphics work together exactly as intended. Towing a trailer? Several kit configurations include wireless trailer camera support, giving drivers a clear view through — or past — whatever is being hauled.

The brand's video monitors round out the system, ranging from discreet LCD display mirrors to the SurroundVUE™ 360-degree four-camera system, which stitches multiple feeds into a single bird's-eye view of the vehicle — ideal for fleet operators and RV drivers navigating tight spaces. To help retail partners showcase these systems effectively at the point of sale, Brandmotion also provides point-of-purchase displays that demonstrate product features and installation results in a retail environment.

Recognition and Trust

Brandmotion's dedication to quality has earned recognition throughout the automotive aftermarket industry. The company was awarded 2016 SEMA PRO Manufacturer of the Year honors, a testament to the brand's standing among professional 12V mobile electronics installers. They have also partnered with the U.S. Department of Transportation on connected vehicle pilot programs, and founded the Vision Zero Network — a 501(c)(3) dedicated to educating consumers on life-saving aftermarket safety products. Whether you're a daily commuter, an off-road enthusiast, or a fleet manager, Brandmotion delivers the visibility and awareness tools to make every mile safer.