Metra
Metra Electronics: The Installer's Choice for Car Audio Installation
Since its founding, Metra has established itself as the "Installer's Choice®" for 12-volt aftermarket audio, lighting, and safety installation accessories, earning the trust of professional installers and DIY enthusiasts alike. Headquartered in Holly Hill, Florida, Metra's U.S.-based engineering team develops OEM-quality solutions for all types of vehicles and has expanded its family of 12-volt brands to include everything installers need. This commitment to quality and comprehensive product offerings has positioned Metra as a leader in the automotive aftermarket industry.
Comprehensive Installation Solutions
As the world leader in dash kits and installation products, Metra simplifies the process of upgrading vehicle audio systems. The company's extensive catalog includes precision-engineered dash kits that allow installers to seamlessly integrate aftermarket radios into factory dashboards, maintaining the original appearance while accommodating modern entertainment technology. Metra's dash kits, antennas and harnesses make replacing a radio easy for installers, eliminating the guesswork and reducing installation time significantly.
Beyond basic installation hardware, Metra offers an impressive array of complementary products. The company provides high-quality bulk wire, RCA cables, speaker wire, amp installation kits, primary wire and more, ensuring installers have access to all the components needed for professional-grade audio system installations. Metra also manufactures durable, high-quality LED lighting for automotive, marine and powersports featuring advanced technology, expanding beyond traditional audio applications.
Innovation and Quality Engineering
What sets Metra apart is its dedication to engineering products specifically for the aftermarket installation industry. The company's product lines include TURBOWire radio wire harnesses designed to connect aftermarket head units to factory wiring systems without cutting or splicing. Each harness is vehicle-specific, ensuring proper connectivity and maintaining the integrity of factory electrical systems. Metra's approach to product development focuses on solving real-world installation challenges, making complex retrofits accessible to installers at all skill levels.
Beyond Automotive Applications
Metra's brands offer the best in dash kits, car audio accessories, lighting, and aftermarket powersports, marine and motorcycle products. This diversification allows the company to serve multiple markets while maintaining the same standards of quality and precision that made it successful in automotive applications. Whether outfitting a classic car, a modern motorcycle, or a marine vessel, installers can rely on Metra's comprehensive product ecosystem to deliver professional results.