Vexilar

Vexilar: Decades of Trusted Ice Fishing Innovation

When serious ice anglers need to know what's happening beneath the frozen surface, they turn to Vexilar. For over 30 years, Vexilar has stood at the forefront of ice fishing sonar electronics, engineering equipment that helps anglers locate fish faster, read depth accurately, and stay on the water longer — even in the most punishing winter conditions.

Founded on a commitment to quality and real-world performance, Vexilar earned its reputation through the legendary FL-8, a three-color sonar flasher that became a staple on ice shacks across North America. That tradition of innovation has continued with advanced units like the FLX-30™ BB Ultra Pack, which brings multiple sonar frequencies and digital clarity to the ice. Whether you're a weekend hobbyist or a tournament-level ice angler, Vexilar's lineup has a unit engineered for your style.

A Complete Ecosystem for the Ice Angler

What sets Vexilar apart is that it doesn't just build great sonar units — it builds a complete system around them. Their underwater cameras pair beautifully with their flashers, letting anglers visually confirm what the sonar is detecting below the ice. Models like the Fish Scout series deliver real-time underwater video so you can watch fish respond to your lure in vivid detail.

Keeping your equipment powered through a long, cold day on the ice is critical, and Vexilar addresses this with purpose-built batteries and accessory battery packs designed to deliver reliable power output even in freezing temperatures. These aren't generic off-the-shelf solutions — they're matched to Vexilar's own electronics for optimized performance and longevity.

Vexilar's reach extends beyond hard-water fishing as well. Their products appear across the broader world of marine electronics, bringing the same precision engineering to open-water scenarios. And for anglers who want a single device to handle depth-finding duties across seasons, Vexilar's fishfinders, GPS & chartplotters offer versatile solutions that transition from ice to boat with minimal hassle.

Why Anglers Trust Vexilar

• 30+ years of ice fishing expertise — a legacy built specifically for hard-water conditions
• Multi-frequency sonar technology — allowing anglers to fine-tune sensitivity and target separation
• Integrated accessory ecosystem — cameras, batteries, and packs designed to work seamlessly together
• Durable cold-weather construction — built to perform when temperatures plummet
• Trusted by tournament anglers — proven on competitive ice fishing circuits across North America

Whether you're drilling your first hole of the season or chasing walleye in a blizzard, Vexilar gives you the confidence that comes from decades of purpose-built ice fishing technology. Explore the full Vexilar lineup and find the right combination of sonar, camera, and power solutions for your next ice fishing adventure.